Brand Company
Sony
Sony Corporation is a Japanese multinational conglomerate corporation headquartered in Kōnan, Minato, Tokyo.Its diversified business includes consumer and professional electronics, gaming, entertainment and financial services. The company owns the largest music entertainment business in the world, the largest video game console business and one of the largest video game publishing businesses, and is one of the leading manufacturers of electronic products for the consumer and professional markets, and a leading player in the film and television industry Sony was ranked 97th on the 2018 Fortune Global 500 list.
Sony Corporation is the electronics business unit and the parent company of the Sony Group ,which is engaged in business through its four operating components: electronics (AV, IT & communication products, semiconductors, video games, network services and medical business), motion pictures (movies and TV shows), music (record labels and music publishing) and financial services (banking and insurance). These make Sony one of the most comprehensive entertainment companies in the world. The group consists of Sony Corporation, Sony Pictures, Sony Pictures Entertainment Japan, Sony Mobile, Sony Interactive Entertainment, Sony Music, Sony Music Entertainment Japan, Sony/ATV Music Publishing, Sony Financial Holdings, and others.
Sony is among the semiconductor sales leaders and since 2015, the fifth-largest television manufacturer in the world after Samsung Electronics, LG Electronics, TCL and Hisense.
The company's current slogan is Be Moved. Their former slogans were The One and Only (1979–1982), It's a Sony (1982–2006), like.no.other (2006–2009) and make.believe (2009– Present).
Sony has a weak tie to the Sumitomo Mitsui Financial Group (SMFG) keiretsu, the successor to the Mitsui keiretsu.